How Do I Start a Purse Party Business

From LoveToKnow Business

If you love handbags and purses, have a passion for fashion, and are interested in starting a home business, you may be asking yourself, "How do I start a purse party business?"

Part Purse Business

How Do I Start A Purse Party Business

Unlike home-based party businesses like Tupperware, a purse party business consultant decides on the types of handbags to be sold based on who attends the party. If you are ready to start a home based business and are asking what you need to get started in a purse party business, these are the basics:

Know Your Clientèle

The purses sold through a purse party business can be designer handbags, replica designer purses, or brand name and fashion purses. What type of purses you sell through your purse party business depends on the clients attending your purse party. If attending guests only buy designer and brand name accessories, you would not offer generic purses. When unsure of what guests will want, it's a good idea to offer a variety of designer, brand name and trendy less expensive purses.

Reliable Suppliers and Drop Shippers

An important factor in running a successful home purse party business is finding reliable suppliers. Because of the nature of the purse party business you'll need to locate wholesale suppliers for:

  • Designer purses
  • Replica designer purses
  • Brand name handbags
  • Fashion purses

Product suppliers are the basis of a home party business. Customers pre-pay for their orders so you want to find suppliers who deliver on time. Along with reliable wholesales suppliers, you'll also want to locate wholesale drop shippers and liquidators who sell purses and related accessories.

Inventory

One benefit to a purse party business is that your start up investment can be small and inventory can be built gradually as your business grows. Having an inventory of hands-on sample purses and handbags with you at a party gets guests involved and excited about your products. To keep things interesting, you can offer select samples for purchase to be taken home that day. However, don't sell all your samples. Take orders to be delivered at a later date which furthers customer contact and the possibility of hosting another party.

Inviting Guests

To get started in your purse party business, you'll have to hold a purse party yourself. Invite friends, coworkers, neighbors and relatives. If you know a lot of people, you can even host more than one party because smaller, more intimate purse parties work best.

Planning a Purse Party

Hosting your own purse party will give you first hand experience in how to plan a successful purse party. Make a list of things to do. This list can be expanded as your business grows and you learn what works best for you. Here's an example:

  • Send out invitations along with a description of a purse party including a price range.
  • Appetizers - Plan simple hors d'oeuvres or finger food along with a favorite beverage. This gives the purse party more of a party feel and helps guests relax.
  • Giveaway, door prize, raffle

Product Presentation

A professional and tasteful presentation of the purses you have to offer will make a good first impression as guests arrive. You'll want to arrive at least 30 minutes before guests to set up your display including sales flyers or catalogs. Set the display table at one end of the room. Bring a table cloth and even a plant or two for a more attractive presentation. Be sure to include a business card holder with your business cards so guests can pass your name on to others.

Within your display, highlight one purse to be given away by the end of the party. This will draw people to the table and get them interested in the other purses you have to offer.

Growing a Profitable Business

The success of a home-based party business is based on getting guests at each party to book a party in their home with you as the demonstrator. As you build this aspect of your business, it will open the door to hiring more demonstrators. Because it is your business, you provide the samples and offer the demonstrators a percentage of the profits.

Other ways to grow your party purse business include:

  • Retail
  • Websites
  • Online auctions
  • Consignment
  • Flea markets
  • Swap meets

As your business grows, you can add complementary products to your line such as jewelry and sunglasses.

Helpful Resources

If you're still wondering, "How do I start a purse party business?" these links offer resources to get your purse party business off the ground.



 


Comments

Rosemary, congratulations on your new business! You can start by looking at other purse party businesses for ideas. You may want to begin your business by selling through online auctions. Etsy is a specialized website for craft and handmade items. Good luck!

-- Contributed by: Jeanne Grunert

Hello!! I want to start a purse party business, but I am making the purses myself and need feedback on how successful that could be. I purchase a sewing machine and I am making them reversable and the patterns is like a tote back, no zipper, and in most cases I have a pocket on both sides. I am making it out of scrap fabric, so they are multi color and in most cases no duplicates, is this a good route to take???

-- Contributed by: Rossmery Crespo

Hi Amber,

Thanks for the invite for more information and for visiting here at LoveToKnow Business.

-- Contributed by: Donna Sundblad
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